Introduction to Transaction Utility and More!

Hi all,

I put up a new article on transaction utility for my behavioral economics students, so I figured I would give that to you here along with a few other articles related to behavioral economics.  Hope you enjoy!

Cheers,
Jodi

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Someone forward you this email? No Sweat! Sign up here to get your own If you're having trouble viewing this email, click here Follow Us Introduction to Transaction Utility and More! Hi all, I put up a new article on transaction utility for my behavioral economics students, so I figured I would give that to you here along with a few other articles related to behavioral economics.  Hope you enjoy! Cheers, Jodi Join the Facebook Page Follow Me on Twitter Jodi Beggs Economics Expert Introduction to Transaction Utility This article explains the concept of transaction utility as described by behavioral economists and discusses how transaction utility contributes to irrationalities in decision making. READ NOW The Peak-End Rule This article describes one heuristic that people (subconsciously) use in order to recall how good or bad an experience was. READ NOW The Overchoice Problem This article explains why an increased number of available options doesn't always make consumers better off. READ NOW Social Norms and Market Efficiency This article gives a number of examples of how "irrational" behaviors can actually be productive for markets. READ NOW Featured Articles • Vive la France ! • Three of the Most Important Words in France • 30 Bilingual French Quotes • Who Said 'If You Want Peace, Prepare for War'? • The Victor of Tours: Charles Martel • Learn to Speak Spanish with These Free Online Classes • Let's Cut to the Cheese: Eggcorns in English • How Did the Peace Symbol Get Invented? Advertisement About Economics  |  Follow Us You are receiving this newsletter because you subscribed to the Economics newsletter. If you wish to unsubscribe, please click here 1500 Broadway, 6th Floor, New York, NY, 10036 © 2015 About.com - All rights reserved. Privacy Policy.

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